This blog post highlights some recently published library resources, including e-books, articles, and research databases, to help students develop a strong and effective brand strategy for a destination or organization.
Discover the latest e-resources on event planning and festival management, covering essential strategies, real-world case studies, and the lasting impact of events.
Case studies are real life examples that can be a rich source of evidence to support your arguments. We're sharing some recently published Case Studies on the CABI Tourism Cases database.